Brian Sparker – Professional Biography
Brian Sparker is a seasoned product leader with over a decade of experience driving innovation at startups, scale-ups, and enterprise companies. Currently serving as a Senior Product Manager at You.com, Brian is at the forefront of crafting cutting-edge AI-powered search solutions. His work focuses on revolutionizing how users discover and interact with information, blending creativity with data-driven strategies to make technology more accessible and impactful .
Prior to his role at You.com, Brian honed his expertise in eCommerce and search optimization as a Product Manager at Crate & Barrel, where he played a pivotal role in enhancing the brand's digital shopping experience . Additionally, he has consulted for industry giants like Microsoft and Procter & Gamble, helping them refine their communication and conversion strategies . Beyond his product management career, Brian has contributed to esteemed publications in the marketing, tech, and lifestyle spaces, including Lifehacker and CustomerThink, showcasing his thought leadership across diverse industries .
Passionate about the transformative potential of AI, Brian is dedicated to building intuitive, user-centric technologies that empower individuals in their digital journeys. When not immersed in product strategy, he enjoys experimenting with "vibe coding" projects, exploring taco spots, and connecting with like-minded professionals to discuss the future of AI and product innovation .